diff --git a/src/servala/core/models/organization.py b/src/servala/core/models/organization.py
index a3c9a15..e3c2bf1 100644
--- a/src/servala/core/models/organization.py
+++ b/src/servala/core/models/organization.py
@@ -49,6 +49,7 @@ class Organization(ServalaModelMixin, models.Model):
         base = "/org/{self.slug}/"
         details = "{base}details/"
         services = "{base}services/"
+        services = "{base}instances/"
 
     @cached_property
     def slug(self):
diff --git a/src/servala/core/models/service.py b/src/servala/core/models/service.py
index b667ea7..301f82c 100644
--- a/src/servala/core/models/service.py
+++ b/src/servala/core/models/service.py
@@ -1,4 +1,5 @@
 import kubernetes
+import urlman
 from django.core.cache import cache
 from django.core.exceptions import ValidationError
 from django.db import models
@@ -452,3 +453,7 @@ class ServiceInstance(ServalaModelMixin, models.Model):
         # Names are unique per de-facto namespace, which is defined by the
         # Organization + ServiceDefinition (group, version) + the ControlPlane.
         unique_together = [("name", "organization", "context")]
+
+    class urls(urlman.Urls):
+        base = "{self.organization.urls.instances}{self.name}/"
+