diff --git a/src/servala/core/models/service.py b/src/servala/core/models/service.py
index 6eb912e..e87a972 100644
--- a/src/servala/core/models/service.py
+++ b/src/servala/core/models/service.py
@@ -587,6 +587,15 @@ class ServiceInstance(ServalaModelMixin, models.Model):
             )
 
         try:
+            spec_data = spec_data or {}
+            if "writeConnectionSecretToRef" not in spec_data:
+                spec_data["writeConnectionSecretToRef"] = {}
+
+            if not spec_data["writeConnectionSecretToRef"].get("name"):
+                service_slug = context.service_offering.service.slug
+                secret_name = f"{organization.slug}-{instance.pk}-{service_slug}"
+                spec_data["writeConnectionSecretToRef"]["name"] = secret_name
+
             create_data = {
                 "apiVersion": f"{context.group}/{context.version}",
                 "kind": context.kind,
@@ -594,7 +603,7 @@ class ServiceInstance(ServalaModelMixin, models.Model):
                     "name": name,
                     "namespace": organization.namespace,
                 },
-                "spec": spec_data or {},
+                "spec": spec_data,
             }
             if label := context.control_plane.required_label:
                 create_data["metadata"]["labels"] = {settings.DEFAULT_LABEL_KEY: label}